Amazon Prime Day is working. You may skip these affords
Amazon Prime Day is running. But not every offer is as good as it seems.
The two-day shopping event, which began early Monday and runs through Wednesday at 3 p.m. ET, has more than 2 million deals – and some are better than others.
“That’s an incredible number,” said Dave Kender, Editor-in-Chief of Reviewed, but “most of the products aren’t that interesting.”
Here are some of the discounts you might want to skip:
Pass on offers that are too good – or not good enough
While some of the biggest discounts are on Amazon-branded products, including Fire TVs starting at $ 99.99, others are Budget TVs aren’t that good, according to Nathan Burrow, the senior deal editor at Wirecutter.
“Look for smaller discounts on quality options that will last you longer,” he said.
Some savings are pretty insignificant, according to Casey Runyan, the editor-in-chief of Brad’s Deals.
“I don’t feel like you need to buy anything because it’s Prime Day,” she said.
Avoid the hype
Burrow predicted that air fryers could be one of the most popular items overall, and even dwarf the Instant Pot, which has been one of the hottest sellers for years.
Yet such articles are often “overrated,” he said. Burrow recommends “a nice convection toaster over a hot air fryer – it’s more versatile.”
While a hot offer can grab your attention, look for savings on essentials like lightbulbs and toilet paper, Kender said. “Unsexy products are also currently on offer.”
“It’s the TV deal or the Instant Pot deal that gets you in the door, but before you hit the buy you can pick up a bag of coffee,” he said.
Remember: this isn’t your only chance to get a bargain
Just because something is discounted on Prime Day doesn’t mean it’s the best deal you’ll see anywhere or even all year round.
In fact, some of the best bargains aren’t unique to Amazon.
As in previous years, Walmart, Target, Best Buy and other retailers are holding competing deals events that coincide with Amazon Prime Day 2021.
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Best Buy sells the Roku Express for just $ 29.99 and the Jabra earbuds for $ 179.99, a $ 50 discount. During Office Depot’s discount days, which run June 21-23, an Acer Chromebook will drop 25% to $ 169.99. And while Amazon is offering 50% off Levi jeans, so is Levi.com.
Additionally, mattresses and patio furniture prices are likely to be even lower around Labor Day, toys will continue to drop on Black Friday and Cyber Monday, and TVs generally hit their lowest price before Super Bowl Sunday.
Beware of unknown brands
Buyers should also carefully consider off-brands, added Burrow, especially when it comes to tech accessories like headphones or home appliances. “We’re seeing deep Prime Day discounts on unknown brands alongside sales on well-known and trusted brands,” he said.
Read user reviews and price histories so you can see how good the product – and the discount – really is, said Kender. As a rule of thumb, look for 1,000 reviews or more with 4.5 stars or more, he suggested.
“You can’t focus on the short savings, you have to focus on the long dollar,” said Kender.
Reporting on Amazon Prime Day 2021
Read more about what Amazon and others have planned for this year’s sales events: